About Us
MEDIA STRATEGY, PLANNING & BUYING Agency.
Big agency thinking. Boutique agency Service
At Hawkeye, we take a no-nonsense, results-driven approach to media strategy, planning, and buying. As a lean, agile team, we move fast and think smart; collaborating closely with our clients to ensure every dollar works harder and delivers maximum return.
Unlike larger agencies, you’ll work directly with the Directors from start to finish. No handoffs, no layers; just experienced professionals who understand the nuances of every brief and handle every detail with care.
With decades of experience, advanced research and planning tools, and some of the strongest publisher relationships in the market, we create advertising campaigns that reach further, work harder, and consistently exceed expectations.
Meet The Team

Rob Shaw
With 15 years of experience in the media industry, Rob began his career in London before moving to Australia in 2016. Having worked across a range of global and independent media agencies, he brings extensive expertise in media strategy, integrated planning and buying across traditional and digital channels. Throughout his career, Rob has planned and bought in excess of $100 million in advertising, helping businesses of all sizes connect with their audiences through strategic, results-driven media campaigns.

Lachy Steele
With almost a decade of experience in the industry, Lachy started his media career at a specialist Out of Home agency, working across global clients such as Disney, L'Oreal and Asahi. Prior to starting Hawkeye Advertising with Rob, he went on to work in Out of Home media sales before joining an independent agency, running integrated, omni-channel campaigns for local challenger brands. Lachy's experience buying and selling media has strengthened his ability to think strategically and extract more value on behalf of clients.
Trusted By Leading Brands
We work with clients across a range of industries including retail, FMCG, health & wellness, finance, entertainment, B2B and more.
Let's Chat
After submitting your enquiry, we’ll get in touch to learn more about your business and how we can help.